Reportage

To change the world takes courage and persistence, to change perception is to shape the world. One picture at a time...

After finishing his fine art studies in Cape Town Peter joined the advertising industry in 1993 as an art directors assistant. The move to Johannesburg a year later gave him the opportunity to work on blue chip accounts at some of South Africa’s leading advertising agencies, which include JWT, Grey, Leo Burnett and Y&R amongst others.

In 2001 Peter took the opportunity to move to New York USA and embark on a Diploma in Advanced Filmmaking at the New York Film Academy. Whilst freelancing on various film sets he gained the unique experience of combining his agency skill set and filmmaking.

This very advantageous understanding has since given him the opportunity to work across the globe as a creative conceptualisor specializing in television commercials, photography and digital media. Working in challenging markets for agencies from Mauritius to London.